$100,000 for Casper area ‘wayfinding’ plan approved

A proposal to add signage to underpasses along I-25 would include adding signage to make the corridor more attractive. (Courtesy of Casper Area MPO)

CASPER, Wyo. — The Casper Area Metropolitan Organization is preparing for a so-called “wayfinding” project.

“This project will design a comprehensive system of signage and displays to market the Casper Area’s unique places, landmarks, and destinations,” explained MPO Supervisor Aaron Kloke. “The goal of this well-designed system will provide better information and direction to both visitors and residents with a sense of quality and cohesion in our community.”

The Casper City Council passed a resolution on Tuesday, Sept. 3 which authorizes the MPO to enter a contract with RDG Planning & Design to conduct “certain technical and professional services” for the project.

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The contract is not to exceed $100,000.

The MPO has already approved using funding from a federal “Consolidated Planning Grant” for the project.

Kloke explained the scope of the project in a memo:

City of Casper

The MPO will be at the David Street Station Farmer’s Market from 5-8 pm Tuesday, Sept. 10 to kickoff their plan.

“We need the public’s help,” they say. “The project team is looking for input on what locations and places exemplify the heart of our community. We want to know what locations visitors gravitate towards and where our residents spend time when not at home or work.”

MPO says the public has the following opportunities at the wayfinding kick-off:

  • “Help us identify key destinations in the Casper Area that are important to our residents.”
  • “Take part in the initial design process of Casper Area wayfinding.”
  • “Learn about the initial data analysis we’ve gathered to date.”
  • “Receive an overview of the project’s process and objectives.”

Eight consulting firm were considered for the project before RDG Planning & Design was recommended.

The project to design a wayfinding plan is expected to be complete by March 2020.